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Consumer Beauty Brand (B)

How a Digital Strategy Turned Social Proof Into $500K in Revenue and a Stronger Retail Pitch.

Consumer Beauty Brand (B)

The Problem:

A Great Product Without the Online Proof Retailers Want
This beauty brand had a strong brand recognition and a loyal customer base but they needed to grow their digital presence to expand retail distribution. Retailers wanted to see evidence of consumer demand online, and that meant building an engaged community, increasing visibility, and driving product sales through digital channels.

The Plan:

Use Social Media to Build Proof, Loyalty, and Sales Bellamy Media Group partnered with Aunt the beauty brand to design and implement a clear, results-focused digital marketing strategy.

Here’s what we executed:

• Optimized social media profiles for maximum clarity and brand consistency
• Created compelling, branded content that aligned with customer interests
• Developed custom audience segments for targeted Paid Ads
• Boosted high-performing content to expand reach and engagement
• Shifted their social media objectives to support direct sales and retail goals

The Outcome: Massive Digital Growth and Major Revenue Results
By integrating digital marketing into the beauty brand's daily operations, we helped transform their social channels into a revenue-generating engine and a powerful proof point for retail partners.

At a Glance
Industry: Consumer Product (Beauty)

Focus: Retail Distribution and Social Proof

Approach: Paid Social Ads, Profile Optimization, Audience Targeting

Key Results

Revenue Generated: $500,000
Revenue Growth: +1,000% Increase
Community Growth: 52,459 New Followers
Total Impressions: 22 Million+
Total Reach: 18 Million+
Link Clicks: 92,212

The Big Win: Growth That Converts
This diversified marketing approach didn’t just grow numbers it grew revenue. The beauty brand saw a 100% increase in sales and gained the kind of digital footprint that turns heads in retail meetings.

You Deserve These Kinds of Results
If your brand needs to grow its audience, drive more traffic, or prove its value to retailers, Bellamy Media Group is here to help. Let’s create a plan that gets results you can see and revenue you can measure.

Schedule a strategy call today.

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